ZEE to offer financial relief to over 5,000 daily wage earners affected by Covid19

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Mumbai: Zee Entertainment Enterprises (ZEE) has dedicated to offer a financial relief to over 5,000 daily wage earners, working instantly or not directly for the corporate in its general manufacturing ecosystem.

As a step to be certain that the households of daily wage earners don’t get impacted through the on-going difficult part, the corporate can pay all of the wages these employees.

Further, ZEE has determined to match the voluntary contributions made by the workers to the PM Cares fund by way of an inside portal with equal quantity.

The firm may also leverage the energy of its media community throughout the nation and world at massive, to encourage folks to contribute to the fund to struggle the Covid19 outbreak.

“We stand committed to financially support all the daily wage earners working in our production ecosystem. We firmly believe in the extraordinary power of coming together and fighting against a situation. In these challenging times, it is extremely critical for India Inc to come together and support the National level initiative undertaken by our Prime Minister Narendra Modi,” mentioned Punit Goenka, MD & CEO, ZEE.

He added that aside from the financial assist, the corporate may also contribute in creating nationwide consciousness in regards to the noble initiative.

In order to preserve its viewers knowledgeable and sensitised in regards to the security and precautionary measures, ZEE had earlier applied an initiative, #BreakTheCoronaOutbreak, underneath which content material throughout 40+ channels was paused for a 30 second break all through the day, encouraging viewers to wash their palms.



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