Los Angeles-based music licensing market Songtradr has employed music-tech veteran, Virginie Berger as VP of Rights Management.
In her new position, Berger will lead Songtradr’s Rights Administration platform and handle relationships with PROs, CMOs, and different key business leaders.
Songtradr is a world company with places of work in Los Angeles, London, Belfast, Paris, Hamburg, Singapore, and Sydney. In her new place, Berger will probably be working globally with crew members from places of work around the globe.
Berger has over 20 years of expertise in main international music and digital providers by way of writer and label partnership relations, rights administration, digital music operations, and leisure banking.
Prior to working with Songtradr, Berger was a founding enterprise accomplice at the early-stage capital agency DBTH Capital (Right Tech) and a mentor at The Rattle.
She was additionally the previous CEO of Armonia Online, the primary pan-European licensing hub for on-line music and co-founded WeAreMusicTech (WAMT).
Earlier in her profession, Berger labored for Microsoft, NRJ, and Myspace when it first turned established in Europe, the place she joined as Marketing and Content Director.
“In the sync licensing and distribution space, Songtradr is already a gamechanger so providing an innovative, accurate and efficient solution for the collection of publishing royalties is the logical next step.”
Virginie Berger, Songtradr
“I’m excited to be joining the innovative team at Songtradr and I’m inspired by their artist-first approach,” mentioned Virginie Berger.
“In the sync licensing and distribution space, Songtradr is already a gamechanger so providing an innovative, accurate and efficient solution for the collection of publishing royalties is the logical next step.
“I’m looking forward to spearheading this division and supporting artists and songwriters all over the world.”
“Virginie is a proven leader, naturally forensic and she deeply cares about artists and songwriters receiving what is owed to them.”
Paul Wiltshire, Songtradr
Paul Wiltshire, CEO of Songtradr, added: “Virginie is a proven leader, naturally forensic and she deeply cares about artists and songwriters receiving what is owed to them.
“We’re delighted to have a true music rights thought leader collaborate with us on our journey.
“There is a staggering amount of unidentified and uncollected royalties, especially for independent artists and songwriters. In this digital age, this is neither sustainable nor acceptable.
“We are developing a solution that simplifies and speeds up collection, removing the unnecessary bureaucracy and subsequent inefficiencies.”
Music Business Worldwide