Since the COVID-19 pandemic began, musicians have earned over $5 million in commission-free gross sales of digital music, merch, livestream tickets, fan subscriptions, digital multimedia, and tip donations through their web sites powered by internet hosting supplier Bandzoogle, the firm says.
The information follows April’s announcement that gross sales of music, merch and tickets through web sites constructed utilizing Bandzoogle’s platform had surpassed $60m.
Bandzoogle additionally says that just about $500,000 of that $5m income got here from digital music gross sales alone, from over 33,000 albums and over over 37,000 singles.
Additionally, through the platform’s lately rolled-out Tip Jar characteristic, followers have donated virtually $200,000 to artists, leaving a mean tip of over $42.
The platform’s fan subscription characteristic has seen excessive person progress, and a few purchasers have lately joined Bandzoogle for that profit alone.
Recently-added reside streaming and video integration options that merge seamlessly with each the Tip Jar and fan subscription options have been protecting musicians linked to their followers. Live stream ticket gross sales alone have earned Bandzoogle members practically one other $200,000 since mid-April from over digital 1,300 occasions.
For artists in the age of a pandemic, having the ability to make and preserve these connections is nothing in need of essential, and a moratorium on touring doesn’t have to halt their livelihoods. With this in thoughts, Bandzoogle is proactively working to construct extra and higher instruments to assist musicians monetize their careers on-line.
“While much of the industry continues to focus on streaming revenues, in the DIY and direct-to-fan world, it’s about engaging with your biggest fans and giving them every opportunity to support your career.”
Dave Cool, Bandzoogle
Bandzoogle’s VP of Business Development Dave Cool, stated: “Bandzoogle’s centralized features also lead fans to buy artists’ music and merchandise directly, the latter of which has netted nearly $4 million for artists since the onset of the pandemic.
“While much of the industry continues to focus on streaming revenues, in the DIY and direct-to-fan world, it’s about engaging with your biggest fans and giving them every opportunity to support your career.
“And we’re seeing that with our members. By allowing fans to support their careers directly, whether it’s buying music or merch, tickets to a livestream, or simply making a donation, the data shows how generous fans can be if given the option to do more than simply stream your music.” concludes Cool.Music Business Worldwide