K-Pop stars BTS draw nearly 1m to latest pay-per-view online concert – banking big money in the process

 K-Pop stars BTS draw nearly 1m to latest pay-per-view online concert – banking big money in the process


Ok-Pop stars BTS – whose label Big Hit Entertainment is headed for a $four billion-plus IPO this month – drew nearly 1 million viewers to their pay-per-concert over the weekend, possible banking at the very least $35 million in the process.

The two-day, stay streamed ‘MAP OF THE SOUL ON:E’ occasion, which befell on Saturday (October 10) and Sunday (October 11) in Seoul, attracted 993,000 viewers from 191 areas, in accordance to Big Hit.

This occasion follows BTS’ report breaking ‘BANG BANG CON The Live’ digital concert in June, which noticed them entice 756,600 concurrent viewers from 107 areas, generating close to $20 million in ticket sales.

Ticket prices for this weekend’s MAP OF THE SOUL ON:E occasion ranged from $44.55 for a in the future ticket, to $81.00 for a weekend ticket (supplied in 4k and HD multi-view) for non-fan membership members.

For Saturday and Sunday mixed (in 4k and HD multi-view), plus entry to an online exhibition, the value was $90.89 for non-fan membership members.

Tickets for the online exhibition alone have been priced at $13.50. MBW understands that fan-club members bought a reduction on all the tickets.

Big Hit haven’t launched an official breakdown of what number of tickets have been offered for every priced “tier” of ‘MAP OF THE SOUL ON:E’, nor have they launched an official whole income determine for the occasion.

However, if we utilized the identical $9 low cost given to fan membership members for June’s livestreamed event to the commonplace in the future ticket value of $44.55 for this occasion, and, if each a type of 993,000 viewers then paid $35.55, the digital concert simply generated in extra of $35m.

The weekend’s occasion noticed Big Hit and BTS crew up with US-based stay streaming and video manufacturing firm Kiswe once more following their partnership in June on BANG BANG CON The Live.

Kiswe’s video know-how is utilized by the likes of the National Basketball Association (NBA), Globo, Major League Soccer (MLS), PGA Tour, Next Generation eSports (NGE), Turner Sports and different broadcasters, media firms, sports activities and eSports leagues.

‘MAP OF THE SOUL ON:E’ noticed BTS ship a complete of 23 performances throughout 150 minutes on every day utilizing know-how reminiscent of 4K decision, AR and XR.


Viewers have been additionally ready to select which digicam shot they needed to see, in addition to having the ability to work together with one another by forming non-public “watch party” rooms.

Big Hit claims that the occasion marks the world’s first online streaming concert that used each multi-view and 4K/HD know-how.

In addition to the live-streamed occasion, Big Hit Entertainment supplied “Delayed Single-view streaming” that gave viewers entry to the replay of the livestream, and stay viewing occasions at theaters in Japan.

BTS stated: “The concert crossed countless emotions. Our first march began with seven boys who gathered for a small dream.

“And together, we will march on forever, each of us waving flags of various colors and singing different stories in different languages. BTS is not a story of only seven, but is about you, me and everyone.”Music Business Worldwide


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